Email Marketing
All projects featured on this page were designed by me in Photoshop and programmed into MailChimp and Constant Contact.
Kura Sushi USA
Marketing Eblasts Design and Animation – 2024
Challenges
One of the main challenges was ensuring the animations were both eye-catching and optimized for various email platforms. Maintaining design consistency while ensuring compatibility across different email clients required careful planning and execution.
Results
The animated eblasts successfully increased customer engagement, resulting in higher open and click-through rates. The dynamic visuals helped strengthen brand recognition and encouraged more interaction with Kura Sushi’s promotions.
Overview
In 2024, I designed and animated marketing eblasts for Kura Sushi USA, a popular conveyor belt sushi restaurant chain. My goal was to create visually engaging emails that highlighted promotions, new menu items, and company updates.
Crema Artisan
Seasonal Marketing Emails - 2016-2025
Challenges
Balancing creative, seasonal themes with brand consistency was key. Additionally, I needed to ensure the emails were visually engaging without overwhelming the reader with too much information.
Results
These emails successfully increased foot traffic and sales during peak seasons. The thematic designs helped keep customers engaged year-round, reinforcing Crema Artisan’s brand as a go-to spot for seasonal treats.
Overview
From 2016 to 2025, I created seasonal marketing emails for Crema Artisan, a bakery known for its handcrafted goods. Each campaign was designed to reflect the seasonal themes and promote the bakery’s latest offerings. My goal was to design email campaigns that showcased seasonal products, special promotions, and upcoming events—ultimately driving more customer visits and sales.
Discovery Cube
Monthly Marketing Eblast Designs - 2015-2019
Overview
Between 2015 and 2019, I designed monthly marketing eblasts for Discovery Cube, a science center known for its interactive exhibits. These emails promoted upcoming events, exhibits, and educational programs. The main goal was to inform subscribers about new exhibits and events while encouraging visits and participation.
Challenges
Crafting emails that were both informative and engaging required a careful balance between educational content and promotional messaging. I also needed to ensure the designs appealed to a diverse audience, including families and educators.
Results
The monthly eblasts effectively increased event attendance and engagement. The clear, visually appealing designs made it easy for subscribers to learn about new exhibits and plan their visits.
7 Leaves Cafe
Consumer Feedback Email Survey Design – 2024
Challenges
To ensure a high response rate, I needed to create a survey that was visually appealing and easy to complete while making sure it aligned with the brand’s aesthetic.
Results
The survey received a high number of responses, helping 7 Leaves Cafe gain meaningful insights into customer satisfaction. The intuitive design made participation seamless, leading to valuable feedback that guided future improvements.
Overview
In 2024, I designed a consumer feedback email survey for 7 Leaves Cafe, a well-known beverage chain. The survey was created to collect customer insights to help improve products and services. I aimed to design an engaging and user-friendly email survey that encouraged customers to share their experiences, providing valuable feedback for the company.
Subject Line: “Pour Your Feedback for a Chance to Win 7 Leaves for a Year!”
OCAPICA
Tastemakers of OC Eblast Designs - 2018-2024
Challenges
Effectively conveying both the event’s offerings and charity impact while maintaining a polished, professional design was essential. I needed to balance a collage of food and group photos with clear, informative content that encouraged readers to join in.
Results
The email campaigns successfully increased event awareness and contributed to strong ticket sales and attendance, which helped support OCAPICA’s fundraising efforts.
Overview
From 2018 to 2024, I designed email campaigns for OCAPICA’s Tastemakers of OC event, an annual fundraiser celebrating top chefs and restaurants. The emails were designed to drive attendance and sponsorships for this important cause. My goal was to create engaging email campaigns that showcased event details, featured chefs, and encouraged ticket sales.
Sierra Madre Playhouse
Seasonal Marketing Emails - 2017 - 2019
Overview
Between 2017 and 2019, I created seasonal marketing emails for the Sierra Madre Playhouse, a community theater showcasing a variety of productions. These emails helped promote shows, special events, and ticket sales. My goal was to design email campaigns that highlighted upcoming performances and encouraged audiences to buy tickets and participate in supporting workshops and events.
Challenges
Each campaign needed to capture the essence of different productions while maintaining a cohesive brand look. I also had to ensure the emails were easy to navigate, balancing clear calls to action for several featured plays.
Results
The seasonal emails successfully boosted ticket sales and increased community involvement, strengthening the theater’s connection with its audience.